WHAT CAN WE DO FOR YOU?

WE BUILD BRANDS

The digital ecosystem provides brands with a close relationship with its audiences. By creating engaging creative concepts with the consumer at the epicenter, and understanding the role of each channel, we focus our efforts in generating results-driven campaigns aimed to achieve the business’ objectives while enhancing brand positioning.

With our team of creatives, editors, and animators, we help clients evolve their content by creating stories that effectively communicate and connect with its audiences.

We help brands navigate conversations in social media, growing and managing community presences across different social channels, boosting engagement and looking to influence brand favorability and purchase intent.

Get the most of your influencers and content creators by applying our N.S.V.A. (™) (Need-Solution-Value-Action) methodology. We create influencer strategies which include identifying the right profiles, negotiation, contracting, execution, and reporting of results.

Brand consistency at POS throughout regions helps global and regional brands consolidate its positioning with its audiences. We create and adapt global and regional toolkits to assist distributors, retailers, and sales forces across countries to align what we want to communicate.

With our branding methodology, through research, investigation and a series of discovery workshops, we seek to discover the true DNA of the brands we want to create and those we are privileged to renovate. We have worked with new brands and with 100-year old brands; we are passionate about branding.

GENERATE DEMAND

We seek to understand each business’ sales process and conversion funnels.  We define the target audience and the buyer’s journey to understand how they navigate to solve their problems, and the appropriate channels to reach these audiences and meet user expectations.

From Marketing Qualified Leads to Sales Qualified Leads, we help clients create lead generation campaigns that sell, helping to build connections between potential buyers and the sales force. We utilize Inbound Marketing methodologies to provide relevant information to a prospect to solve a problem or need they have. A lead is not a good lead unless you have the opportunity to close them, but a closer is not a good closer if they do not have the proper sales tools, training, and arguments to work a lead.

We create media plans derived from audiences’ planning and a user-centric approach. We seek to integrate online and traditional media outlets to efficiently utilize our clients’ budgets and capitalize on their multi-channel efforts. We have a transparent and open dashboards media buying policy, giving clients direct access to the different media platforms to know the costs and margins on our media buying efforts.

Promotion is a powerful way to increase demand of our clients’ products. By using our integrated channel methodology we help brands create a consistent message across all touchpoints, promoting, positioning, and selling their products to the desired target audiences.

BOOST SALES

To create an e-commerce is more than just a website with a shopping cart.  We see e-commerce as a business or a new sales channels that has to be profitable, sustainable, and scalable. We help companies to create the business model, determine the value proposition, identify the best technology that adapts to their company processes and the channel potential, as well as integrations for logistics, operations, finance, accounting, and tax needs. Finally, we design and create the strategic journey for launching and growth of the new online sales channel.

A well designed lead generation campaign, utilizing the inbound methodology, must end with a good administration by the sales and customer service teams. For this reason, we seek to incorporate technology and automation, education, and key processes via CRM (Client Relationship Management) systems such as Hubspot, Salesforce or Close.io. This is how we know and understand which products and services each lead is searching for, and we guarantee that the brand-client interactions are executed in reduced times to increase conversion.

Our experience creating and managing learning management systems has shown us that it is the most efficient and effective way for companies to increase sell-in and sell-out using the power of education to train their sales teams on how to offer their products and sales techniques, differential with the competition, and even advanced product specifications and brand claims.

Retail is still one of the most important channels for CPG brands, and for that reason in Asylum we seek to combine digital with the offline world to give clients unique experiences that will make them increase their purchase intention at POS.

HOW WE THINK

Data mining and understanding of insights are the basis of Asylum’s methodology.

OUR ADDED VALUE


Our own online education platform with

+30.000

students all over the world.
Join us and learn with us about digital marketing and modern entrepreneurship.
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Our content lab with more than

2.5 million

followers across digital channels in Latin America.
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